Navigating A Case Study Oct24

Posted by & filed under Hedge Fund Marketing.

If you want to convince someone that you are presenting a good idea, providing examples that bring it to life can be a tremendous persuasive aid. In the investment management community, this tactic typically is framed as a case study, which can illustrate the positive impact an investment strategy or concept can implement for investors.

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What AI Can Never Do for Selling Jun25

Posted by & filed under AI, Hedge Fund Marketing.

In a world showing ever-increasing reliance on all forms of AI support, there are good reasons NOT to lean too heavily on Alexa, ChatGPT, or anything Meta as the easy answer to your sales problems. We can all agree that AI as a data processing and synthesizing tool is extremely useful, and can assist both business and personal decision-making with its numerous abilities to support the digestation of large bits of information. However, the actions that follow such data sourcing and compilation are often dependent upon human rationale, particularly in the complex area of sales

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Prepping Is The Key To Success May27

Posted by & filed under Hedge Fund Marketing.

If you play USTA league tennis, as I do, late spring is typically the time for championships across the country. As I prepare with my tennis team to return to the state championships to defend the title we won last year, it occurred to me that the lessons learned in winning in tennis are analogous to similar steps that can lead to success in our work lives as well. Here then are some of the observations I’ve made about what it takes to be a winner

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